Is Your Business Web 3.0 Ready?

It’s hard to believe that we’ve been using the internet for over 25 years now. In that time, we have seen three major web changes- or “versions.” The first version, Web 1.0, was all about static pages and information. You would go to a website, see all of the information on that site laid out in front of you, and that was it. Web 2.0 came along and introduced us to websites that were interactive- users could now interact with both the web pages and other users on the site. And now, we are entering into Web 3.0– an era where the internet is more than just a place to find information. It is a place where businesses can operate completely online, where users can interact with each other in a more natural way (such as on multiple social media platforms), and where data is more secure and private.

But what exactly is Web 3.0?

In the simplified version, Web 3.0 is an evolution of our computers being able to understand the meaning behind information.

Web 3.0 is envisioned to be an interactive web that utilises AI & machine learning

Source: Freepik

Web 3.0 is the third major revision of the World Wide Web as we know it. It is a vision of an interactive web that would be more intelligent and easier to use than the current web. The term was first coined by John Markoff in 2006, and it has been gaining traction ever since.

The biggest difference between Web 3.0 and the earlier versions of the web is that, with Web 3.0, the focus is on users rather than on websites. In other words, instead of going to a website to find information, you would go to the internet to find people or businesses that can provide you with the information you need. This would be made possible by the use of new technologies, such as the Semantic Web, artificial intelligence, and social networking. The combination of artificial intelligence and blockchain technology will drastically improve the web experience by ensuring that every individual has an equal chance at participating in all aspects of the internet.

The Semantic Web is a way of organising information so that it can be easily understood by computers. This would allow businesses to operate entirely online without the need for brick-and-mortar locations. And social networking would allow users to connect with each other in a more natural way- just like how we do in the real world.

Web 3.0 would also be more secure and private than the current web. That’s because, with the improved web technologies of the Semantic Web, businesses would be able to store data in a way that is not accessible to everyone. And with social networking, users would be able to control who sees their information and how it is used.

The Difference Between Web 3.0, Web 2.0, & Web 1.0

What are the main differences between these versions? And how will they affect businesses and people as a whole?

Web 1.0: The first version of the web was all about static websites. You would go into a website, see all of the information on that site laid out in front of you, and that was it. There was no interaction between users or between users and websites.

Web 2.0: The second version of the web introduced us to websites that were interactive- users could now login, post comments, and interact with other users on the site. This led to a more social internet where people could connect with each other in ways never before possible.

Web 3.0: The third version of the web is still in development, but it is envisioned as an interactive web that would be more intelligent and easier to use than the current web. The removal of a centralized database infrastructure will allow users to maintain ownership over their digital assets and personal data. The improvement is intended to put internet users their top priority, increasing the quality and quantity of user interaction on the world wide web.

What does Web 3.0 mean for business owners and internet users?

Well, for businesses, it means that they need to start thinking about how to make their websites more interactive and user-friendly. And for web users, it means that we need to be more careful about the information we share online. With it also being a decentralized web, we also need to be aware of the new ways that businesses are operating and how our data is being used. With Web 3.0, we are on the brink of a new era of the internet- one that has the potential to change the way we live and work forever.

How do I start adapting my website for Web 3.0?

There are a few things that business owners can do to make their websites more user-friendly and adaptable to Web 3.0. First, they can make sure that their websites are interactive. Second, they should make sure that their websites are easy to use- users shouldn’t have to struggle to find the information they need (engage with an SEO agency to optimize your website for both users and search engines!). And finally, they should make sure that their websites are mobile-friendly- people are increasingly accessing the internet using their smartphones and tablets, so it’s important that businesses cater to this audience.

Work with a leading digital marketing agency in Malaysia and revamp your website for Web 3.0!

Leverage the benefits of Web 3.0 and maximise your brand engagement

Source: Freepik

If that sounds too much of a hassle to you, why not hand over the reins to digital mar? Reach out to Primal Malaysia if you need help with all things digital marketing. We’ll set your business up for Web 3.0 and for success! From getting your organic ranks up on search engines result pages to maximising your returns for paid advertising, leave it up to this digital agency for results!